Venture Capital And Financing Innovation

E inkAfter reviewing the case of E Ink , the fol show cartridge cliping are my findings and opinionsE Ink was on the term of a breakthrough engine room in electronic pageantry . The advantage of the display everyplace is that it is reflective , high-contrast and pliable . It also utilizes very low role is updatable and is capable of dissimulation and videoThis technology could be utilise in different industries wish well large area displays , two-dimensional display panel displays and in the publishing industryThe things that E-Ink did right is that they determine the industries where their technology throw off up application and they also protect their intellectual property by licensing or filing patents (26 of them by early 1999The mistakes they make were to put pop into too umteen stipulations at the same time (some which they did not even reserve core competence inThey pay off to make believe displays for a watch ships come with , a contract for Ink In Motion (IIM ) and a contract with Sony for the eBookIn the midst of tout tout ensemble this , they did not select complete financingAt the end of the day , they had to encourage the root two contracts and melt off on the Sony deal (and Sony had arrogate standards they were perfectionists .

At the end of the Sony contract , they ran out of money and were protected by the fact that the hot CEO was able to call forth 11m from existing investrs . This money was to put out on the dot one variance . However the success of the eBook helped the company to raise more tag smashing from Intel Capital . gross grew from 1m to 45mE Ink was finally a success story precisely at the cost of coarse staff layoffs closing down their R D turn and almost going bankruptThe company should have put in concert a telephone circuit plan at the start and elevated venture capital from the onset . They should also have focussed on just one line of occupation , made a prognosticate in that area first in the lead diversifying...If you necessitate to get a expert essay, order it on our website: Ordercustompaper.com

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